Crafting Excellence
One Cut at a Time

Experience the art of traditional barbering with modern sophistication at London's most distinguished gentlemen's destination.

15+

Years of Excellence

5000+

Satisfied Gentlemen

4.9/5

Customer Rating

Binatene Barbershop Interior

Signature Services

Each service is meticulously crafted to deliver an unparalleled grooming experience

Classic Haircut

$35 CAD

Precision cutting with attention to your unique style and facial structure. Includes consultation, wash, cut, and styling.

  • Professional consultation
  • Premium wash & condition
  • Expert styling

Traditional Straight Razor

$45 CAD

Experience the lost art of straight razor shaving with hot towels, premium oils, and traditional techniques.

  • Pre-shave preparation
  • Straight razor technique
  • Post-shave care

Our Journey

From humble beginnings to London's premier destination for distinguished gentlemen

2008

The Beginning

Founded by master barber Alessandro Binet with a vision to revive the traditional barbershop experience in London, Ontario.

2012

Growing Recognition

Awarded "Best Barbershop in London" by London Free Press readers for three consecutive years.

2018

Expansion & Renovation

Complete shop renovation incorporating vintage elements with modern luxury, doubling our capacity while maintaining intimacy.

2023

Modern Excellence

Today, we continue to set the standard for premium men's grooming in Southwestern Ontario.

Master Craftsmen

Meet the talented artisans behind every exceptional experience

Alessandro Binet

Alessandro Binet

Master Barber & Founder

With over 20 years of experience, Alessandro combines Old World techniques with contemporary style to create truly personalized looks.

Classic Cuts Straight Razor
Marcus Thompson

Marcus Thompson

Senior Barber

Marcus specializes in modern fades and contemporary styling while maintaining the traditional values of exceptional service.

Modern Fades Beard Design
James Rodriguez

James Rodriguez

Style Specialist

James brings precision and artistry to every cut, with a keen eye for detail and passion for creating distinctive gentleman's styles.

Precision Cuts Styling

What Our Clients Say

Hear from the distinguished gentlemen who trust us with their style

"Binatene has redefined my understanding of what a barbershop experience should be. The attention to detail and craftsmanship is unmatched in London."

Michael Chen
Michael Chen

Business Executive

"Been coming here for 8 years. Alessandro and his team consistently deliver excellence. It's more than a haircut – it's an experience."

David Wilson
David Wilson

Local Entrepreneur

"The straight razor shave here is an art form. Marcus takes his time and the results are always perfect. Worth every penny."

Robert Johnson
Robert Johnson

University Professor

Reserve Your Experience

Step into a world where tradition meets excellence. Book your appointment today and discover why discerning gentlemen choose Binatene.

Flexible Scheduling

Open 6 days a week with evening appointments available

Satisfaction Promise

Your satisfaction is our commitment to excellence

First Visit Special

New clients receive a complimentary consultation

Book Your Appointment